The marketing team deserves a raise for this. Because this isn’t just a campaign it’s timing, insight, and execution working together perfectly. No over-explaining. No noise. Just an idea that...
When I was in high school, living in Montreal, we had a KFC a few minutes away by CB175 and I'd zip up there on the bike for the snack pack, 2 pieces of chicken, a few fries and some on that slurry coleslaw. About $1.30 or $1.40 in 1974 or '75 as I recall and a good excuse, like I needed one, for a ride. Moved and also moved on to other restaurants.
Was in Vancouver on business in 2010, staying at a hotel and wanted a quick meal and there was a KFC across the street. Went in and was searching this huge menu for same "snack pack" type thing and the teenager behind the counter asks if he can help. I explain what I'm looking for, he can't point it out and asks when I last ordered it and I tell him 1975. He just gives me this stunned look like I'm from outer space, I select something else and leave. It was awful stuff, total garbage.
Friend posted this recently, might be a old joke, but I thought it was pretty good.
I stopped at the gas station to grab a bottle of water and as I was pulling up, I noticed a cop watching a woman who was smoking a blunt while pumping her gas. I saw her and thought, this lady is stupid, crazy, or both, especially with the police standing RIGHT there! But you know me, I minded my own business and went inside and got my bottle of water. As I was paying for my water, I heard someone screaming!! Like I’m talkin' violent death screams! I looked outside and I saw that this woman's arm was on fire!! She was swinging her arm, running around going nuts!! When I got outside, the police had the woman on the ground and they were putting the fire out!! Then they put handcuffs on her and threw her in the squad car.. I was thinking, arrested? Shouldn’t she be in an ambulance, not a squad car?? And being nosey as I am, I asked the police what they were arresting her for...He looked at me, dead serious, and said, "WAVING A FIRE ARM”!!
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