Just saw this over on Engadget, 720P for $70, not bad. While the 1080P will cost you around $200.
http://www.engadget.com/2012/09/18/polaroid-xs7-xs20-xs100-hands-on/
http://www.engadget.com/2012/09/18/polaroid-xs7-xs20-xs100-hands-on/